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Bimatoprost

Also known as Latisse, lash serum

The only prescription treatment proven to grow eyelashes, with a couple of genuinely permanent side effects to weigh.

Evidence
Very strong
Typical cost
$80 – $180
Permanence
Ongoing use
Timeline
Noticeable growth at 8 weeks, full effect at 16 weeks.

$80–180 per bottle, lasting roughly 1–2 months.

How it works

A prostaglandin analogue that extends the anagen phase of the eyelash follicle and increases the number of hairs in active growth, producing longer, thicker and darker lashes.

How it's used

Applied nightly along the upper lash line with a single-use applicator — never into the eye itself. Results require continuous use; lashes revert to baseline within a few months of stopping.

Trade-offs

In favour

  • The only lash treatment with genuine regulatory approval and trial evidence
  • Visible, substantial lash growth
  • Simple nightly application

Against

  • Requires indefinite use
  • Expensive
  • Prescription-only

Risks and side effects

Read before deciding
  • Permanent iris darkening if the solution enters the eye — irreversible
  • Periorbital fat atrophy causing a hollowed eye appearance, which may not fully reverse
  • Darkening of the eyelid skin
  • Conjunctival redness and itching

How good is the evidence?

Very strong
Extensive high-quality evidence and guideline support.

Randomised controlled trial evidence supporting regulatory approval for eyelash hypotrichosis.

Sources

Sources point to guideline bodies and literature searches rather than single papers, so they stay accurate as the evidence moves.

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